Brand is all about the human connection
BDA is your global Merchandise Agency™ dedicated to connecting people to one another through the medium of branded merchandise.
Achieve your business goals with our services.
eCommerce Solutions
Consumer Premiums & Promotions
Drive your sales and awareness goals through consumer merchandise campaigns - whether a one-time promotion or on-going program - across giveaways, gift with purchase and much more. Client example: Bank Of America
Sponsorship & Licensing
Employee Activation
Retail Programs
Entertainment Services
Distribution Networks
Medical Marketing
To learn more about our services, reach out to your BDA client service specialist today.
The power of branded merchandise
Branded merchandise has the highest brand recall and the greatest positive consumer reaction of any ad medium! It's been proven to be a critical part of any integrated brand marketing campaign.
At 80%, branded merchandise has the highest recall of brand messaging
At 59%, branded merchandise has the greatest positive consumer reaction
*This data was pulled from multiple research studies conducted by Promotional Products Association International and Advertising Specialty Institute.
Trusted by the world's most admired brands
You and your brand are in good company.
mlb
att
ford
jnj
dell
nfl
hbo
fedex
usa-olympics
corona
ge
mich
This is just a fraction of our current client base. To learn more about our portfolio of clients, reach out to your BDA client service specialist today.
Voice of our customers
Trusted to deliver results.
GE Venture
BDA helps us think through our promotional and marketing events as well as helps us stay within budget. They deliver results efficiently and effectively and ensure that every experience is treated with the same care. Katie Bertelsen Events Manager GE Venture
Major League Baseball
Our group is very pleased with the attentiveness to detail you and your team give to this program. It means a lot to us and certainly shines through in the final product. Molly Harris Special Events Coordinator Major League Baseball
Michelin
BDA's commitment to protecting our brand equity is the hallmark of our partnership. Loretta Thompson Merchandise Manager Michelin
We're ready to help you succeed. Let's connect today.